Shoe enthusiasts have something to buzz about. Timberland has teamed up with music mogul Pharrell Williams to create a pair of boots inspired by nature—bees, to be exact. Composed of Bionic Canvas—a product derived by Bionic Yarn, Williams’s eco-textile firm, from a blend of organic cotton and recycled plastic bottles—the six-inch kicks feature photorealistic honeycomb cells on one iteration and blades of grass on the other. The limited edition has at least one celebrity fan: queen of the “Beyhive” herself, Beyoncé. The singer wears the boots in “Feeling Myself,” her music video with Nicki Minaj.
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Ecouterre is a website devoted to the future of sustainable fashion design. We’re dedicated to showcasing and supporting designers who not only contemplate cut, form, and drape, but also a garment’s social and environmental impact, from the cultivation of its fibers to its use and disposal. Our ethos: To follow the evolution of the apparel industry toward a more environmentally sound future, as well as facilitate a conversation about why sustainable fashion matters.